A wild touch- reimagining the sensory landscape of zoos
Research paper
Sensorial design for Zoos
Scope
Sensory design for immersive experiences
Focus
Stimulation and sensorial balance
Time
2 weeks
Team
Bhavya, Sanjana, Harsh, and myself
building the future of zoo's to foster a multi-sensorial memorable experience to adapt and evolve with the infusion of technology with time. the proposed ecosystem utilizes a balanced sensorial stimulation to uphold the values of an educational engaging experience while simultaneously blending technology with fun memorable interacations.
Core values
conservation
entertainment
education
Study numbers
16% decline in US zoo attendance in the last 4 years.
WWF report
1 in 3 people have a negative image of zoos
University of Oxford
8000+ species to learn from and reintroduce into the wild
Association of Zoos and Aquariums
Stimuli distrubution
Sensory overload
Isolated sensations
Static experience
Touch
Smell
Taste
Hear
See
Sectors within scope
Animal Sighting
Animal Info
Navigation
Souvenirs
Environment
Exploration of senses
Touch
Hear
Sight
Interoception
Smell
Animal sounds
Ambient music
Heightened ANC
Animal Sighting
Live AR experiences
Detailed projections
Visual navigation
Enclosure Ambience
Scent Simulation
Habitat recreation
Multi-modal senses
Skin re-creation
Tactile maps
Info-kiosks
Stimuli distrubution
Multi-modal senses
Interoception
Stimulative
Touch
Smell
Taste
Hear
See
Solution system
Information
kiosks
Animal sounds
About information
Braille
Sound dictation
Skin texture
Screen visuals
Animal 3D
Habitat
Behavioural info
Tactile map
Biome recreation
AR navigation
Where am I?
Tactile feel
Tactile map
Map Tracker using AR and 3D Modeling
Tactile depth
Sand
Grass
Snow
Texture Replication on Map
Map Style Reference
Cost considerations
Animal Informations
AR Navigation
Souvenir
Map design plan
COLORS
ILLUSTRATIONS
TYPOGRAPHY
#FFDF94
#EBF2FA
#67D1D3
#9FFFCB
#AAF683
#7AE582
#F65751
PICTOGRAMS
NAVIGATIONAL SYMBOLS
TACTILE ELEMENTS
PROGRESS PRO
Sarabun
TITLE FONT
Sand
Food
Ticket Counter
Parking
Exotic Plants
Museum
Gift Shop
First-Aid
Washrooms
Grass
Snow
Water
You are here
Body Font
SKETCH
Map digital design
Restaurants
PARKING
MUSEUM
FIRST-AID
GIFT SHOP
TICKET COUNTER
WASHROOMS
Eatopia
Bd.
Critterfuse
Cafeteria
Hot Dogg
Breakjuice
Shake Maker
1
1
2
2
3
4
5
AT A
GLANCE
TAKE ME ALONG!
ZOO GIFT SHOP
ZOO
Map physical tactile prototype
Tactile map prototype
The map folds into a compact pocket handkerchief sized square that serves to be stores with magnets as a memorable souvenir.
Kiosk expoloration
Fusion file screenshots
3D printed animal skin
Play-able animal sound
Animal Information
Multi-lingual read-aloud
Animal behaviour video
Statistics and scientific names
Vending machine feeding slot
Blender showcase
Animal Info and braille
Read-aloud and animal sounds
Textured skin
Physical prototype
(miniature 1:5 scale)
Animal Biome and Info with Braille
Skin re-creation
Interactive speakers
Biome parts
AR Navigation
Live routing
Using AR interactions to make signages come alive through a web-app that helps the user navigate towards their destination
100 m
Zebra Park
Basic concept wireframe
Step 1: Scan QR code with any software
Step 2: Open the link and press continue
Step 3: Place the image below within the viewfinder.
Factors to consider
Balance ⚖️
Using a balance of sound and touch and correlating sight with sound aptly
Technological constraints 📱
Image projection and basic holograms with tactile buttons and sounds.
Mass manufacturing board games for map
Accessibility 👀
Braille and tactile interactions to aid the specially abled, guides and easy translates,.
Sustainability ♻️
Sustainable maps, lower waste.
Advanced materials in info-station.
Cultural sensitivity 📿
Multi-lingual support
Native language AR scans
Cost and complexity 💵
Software based enhancement, basic interactive kiosks
Ethical considerations
Animal conservation, proper awareness and transparency